The number of IT professionals using descriptive and predictive analytics grew from the mid-40th percentile to high 60th percentile between January 2018 and January 2019.
2019
Source: Forbes
- Businesses that use big data saw a profit increase of 8–10 percent.
- 53 percent of companies are adopting big data analytics
- 40 percent of businesses say they need to manage unstructured data on a frequent basis.
- In a survey of approximately 700 business professionals, only 15% said their organization is currently very effective in delivering a relevant and reliable customer experience. In the same survey, only 3% of respondents said they are able to act on all of the customer data they collect; 21% say they can act on very little of it.
- The big data industry will be worth an estimated $77 billion by 2023.
- 90% of enterprise analytics and business professionals currently say data and analytics are key to their organization’s digital transformation initiatives.
- 21 percent of investment professionals use web traffic to derive data.
- 59 percent of executives say big data at their company would be improved through artificial intelligence (AI).
- Data-driven organizations are 23 times more likely to acquire customers, six times as likely to retain customers, and 19 times as likely to be profitable as a result.
- 53 percent of CEOs consider themselves the primary leader of their company’s analytics agenda.
