Network Analytics

The science of describing and, especially, visualizing the connections among objects. The objects might be human, biological or physical. Graphical representation is a crucial part of the process; Wayne Zachary’s classic 1977 network diagram of a karate club reveals the centrality of two individuals, and presages the club’s subsequent split into two clubs. The key elements are the nodes (circles, representing individuals) and edges or links (lines representing connections).

Networks, Crowds, and Markets