More than 30 percent of businesses say big data and analytics have fundamentally changed business practices in their research and development departments
2018
Source: Forbes
- 98 percent of sales representatives at construction companies that adopt analytics and geographic data reported dramatic decreases in their time frame for providing price quotes.
- Businesses that use big data saw a profit increase of 8–10 percent.
- 36 percent of investment professionals use web scraping to derive data.
- Big data ranks 20th across 33 key technologies when businesses were asked their top technologies and initiatives strategic to business intelligence.
- By 2025, 60% of the 163 zettabytes of existing data will be created and managed by enterprise organizations.
- In a survey of approximately 700 business professionals, only 15% said their organization is currently very effective in delivering a relevant and reliable customer experience. In the same survey, only 3% of respondents said they are able to act on all of the customer data they collect; 21% say they can act on very little of it.
- 40 percent of businesses say they need to manage unstructured data on a frequent basis.
- Only 7% of marketers surveyed report that they are currently effectively able to deliver real-time, data-driven marketing engagements across both physical and digital touchpoints.
- More than 30 percent of businesses say big data and analytics have fundamentally changed business practices in their research and development departments
- 26 percent of businesses say data and analytics have significantly changed the nature of industry-wide competition.