In 2025, the IoT data analyzed and used to change business processes will be as much as all of the data created in 2020.
2018
Source: IDC Data Age 2025
- 70 percent of investment professionals use “alternative data” or plan to do so in the next year.
- Only 7% of marketers surveyed report that they are currently effectively able to deliver real-time, data-driven marketing engagements across both physical and digital touchpoints.
- Through 2019, 90% of large organizations will have hired a CDO, but only 50% will be considered a success.
- Data warehouse optimization is considered the most important big data analytics use case, and is considered critical or very important by 70 percent of businesses.
- By 2025, IDC predicts that the total amount of digital data created worldwide will rise to 163 zettabytes, ballooned by the growing number of devices and sensors
- 90 percent of IT professionals plan to increase spending on BI tools.
- 29 percent of investment professionals use expert networks to derive data.
- 98 percent of sales representatives at construction companies that adopt analytics and geographic data reported dramatic decreases in their time frame for providing price quotes.
- In a survey of approximately 700 business professionals, only 15% said their organization is currently very effective in delivering a relevant and reliable customer experience. In the same survey, only 3% of respondents said they are able to act on all of the customer data they collect; 21% say they can act on very little of it.
- 83 percent of enterprise executives say they’ve pursued big data projects to gain a competitive advantage.
