Customer/social analysis is considered the second most important big data analytics use case, followed by predictive maintenance.

2017

Forbes

Explore Data & Analytics Statistics

In a survey of approximately 700 business professionals, only 15% said their organization is currently very effective in delivering a relevant and reliable customer experience. In the same survey, only 3% of respondents said they are able to act on all of the customer data they collect; 21% say they can act on very little of it.
More than 150 zettabytes (150 trillion gigabytes) of data will need analysis by 2025.
In the banking sector, investments in big data analytics were estimated at $20.8 billion in 2016.
83 percent of enterprise executives say they’ve pursued big data projects to gain a competitive advantage.
People generate 2.5 quintillion bytes of data each day.
Insights-driven businesses are growing at an average of more than 30% each year, and by 2021, they are predicted to take $1.8 trillion annually from their less-informed peers.
Only 16% of organizations can currently say that 75% or more of their employees have access to company data and analytics.
60 percent of businesses believe it is harder to source talent for data and analytics positions than for any other roles
By 2025, IDC predicts that the total amount of digital data created worldwide will rise to 163 zettabytes, ballooned by the growing number of devices and sensors
40 percent of businesses say they need to manage unstructured data on a frequent basis.

Check Out Data & Analytics Tools

Recent Blogs on Data & Analytics