By 2025, IDC predicts that the total amount of digital data created worldwide will rise to 163 zettabytes, ballooned by the growing number of devices and sensors

2018

• 79 percent of enterprise executives say that not embracing big data will cause companies to lose competitive position and risk extinction.
• More than 30 percent of businesses say big data and analytics have fundamentally changed business practices in their research and development departments
• More than 150 zettabytes (150 trillion gigabytes) of data will need analysis by 2025.
• 53 percent of companies are adopting big data analytics
• 55 percent of North American businesses have adopted big data analytics.
• The big data software market was worth $31 billion in 2018, growing 14 percent from the year before.
• In 2025, the IoT data analyzed and used to change business processes will be as much as all of the data created in 2020.
• 50 percent of businesses say data and analytics significantly impacted new entrants launching data and analytics businesses that undermine traditional competitors’ value propositions.
• Data-driven organizations are 23 times more likely to acquire customers, six times as likely to retain customers, and 19 times as likely to be profitable as a result.
• Data warehouse optimization is considered the most important big data analytics use case, and is considered critical or very important by 70 percent of businesses.