90 percent of the world’s data was created between 2015 and 2016 alone.

2016

• By 2020, there will be 2.7 million job postings for data science and analytics roles.
• In 2025, the IoT data analyzed and used to change business processes will be as much as all of the data created in 2020.
• Content analytics usage among IT professionals increased from 43 percent to 54 percent between January 2018 and January 2019.
• People generate 2.5 quintillion bytes of data each day.
• 30 percent of businesses consider the Spark software framework critical to their big data analytics strategies.
• The number of IT professionals using descriptive and predictive analytics grew from the mid-40th percentile to high 60th percentile between January 2018 and January 2019.
• In a survey of approximately 700 business professionals, only 15% said their organization is currently very effective in delivering a relevant and reliable customer experience. In the same survey, only 3% of respondents said they are able to act on all of the customer data they collect; 21% say they can act on very little of it.
• 36 percent of investment professionals use web scraping to derive data.
• The big data software market was worth $31 billion in 2018, growing 14 percent from the year before.
• Nearly 50 percent of businesses say big data and analytics have fundamentally changed business practices in their sales and marketing departments.