83 percent of enterprise executives say they’ve pursued big data projects to gain a competitive advantage.

2018

Forbes

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90% of enterprise analytics and business professionals currently say data and analytics are key to their organization’s digital transformation initiatives.
8 percent of businesses say data and analytics have fundamentally changed the nature of industry-wide competition
Customer/social analysis is considered the second most important big data analytics use case, followed by predictive maintenance.
Data-driven organizations are 23 times more likely to acquire customers, six times as likely to retain customers, and 19 times as likely to be profitable as a result.
By 2025, 60% of the 163 zettabytes of existing data will be created and managed by enterprise organizations.
60 percent of businesses believe it is harder to source talent for data and analytics positions than for any other roles
Through 2019, 90% of large organizations will have hired a CDO, but only 50% will be considered a success.
Only 16% of organizations can currently say that 75% or more of their employees have access to company data and analytics.
Data warehouse optimization is considered the most important big data analytics use case, and is considered critical or very important by 70 percent of businesses.
21 percent of investment professionals use web traffic to derive data.

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