50 percent of businesses say data and analytics significantly impacted new entrants launching data and analytics businesses that undermine traditional competitors’ value propositions.
2018McKinsey Analytics
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- Nearly 50 percent of businesses say big data and analytics have fundamentally changed business practices in their sales and marketing departments.
- 55 percent of North American businesses have adopted big data analytics.
- 90 percent of IT professionals plan to increase spending on BI tools.
- 83 percent of enterprise executives say they’ve pursued big data projects to gain a competitive advantage.
- In the banking sector, investments in big data analytics were estimated at $20.8 billion in 2016.
- 21 percent of investment professionals use web traffic to derive data.
- 59 percent of executives say big data at their company would be improved through artificial intelligence (AI).
- 40 percent of businesses say they need to manage unstructured data on a frequent basis.
- 90 percent of the world’s data was created between 2015 and 2016 alone.
- By 2025, the amount of the global datasphere subject to data analysis will grow by a factor of 50 to 5.2 zettabytes.
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