26 percent of businesses say data and analytics have significantly changed the nature of industry-wide competition.
2018
Source: McKinsey Analytics
- Only 7% of marketers surveyed report that they are currently effectively able to deliver real-time, data-driven marketing engagements across both physical and digital touchpoints.
- In 2025, the IoT data analyzed and used to change business processes will be as much as all of the data created in 2020.
- By 2020, there will be 2.7 million job postings for data science and analytics roles.
- 62 percent of retail businesses see competitive advantages from information and analytics.
- 90% of enterprise analytics and business professionals currently say data and analytics are key to their organization’s digital transformation initiatives.
- 26 percent of businesses say data and analytics have significantly changed the nature of industry-wide competition.
- People generate 2.5 quintillion bytes of data each day.
- The education vertical currently has the lowest adoption of big data among vertical industries, but educators are most likely to say they may use big data in the future.
- 40 percent of businesses say they need to manage unstructured data on a frequent basis.
- Businesses that use big data saw a 10 percent reduction in overall cost.
