14 percent of investment professionals use credit card and POS software data to derive data.

2019

The Hill

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62 percent of retail businesses see competitive advantages from information and analytics.
53 percent of companies are adopting big data analytics
The number of IT professionals using descriptive and predictive analytics grew from the mid-40th percentile to high 60th percentile between January 2018 and January 2019.
14 percent of investment professionals use credit card and POS software data to derive data.
73 percent of businesses consider Spark SQL critical to their analytics strategies as a big data access method.
36 percent of investment professionals use web scraping to derive data.
53 percent of CEOs consider themselves the primary leader of their company’s analytics agenda.
In a survey of approximately 700 business professionals, only 15% said their organization is currently very effective in delivering a relevant and reliable customer experience. In the same survey, only 3% of respondents said they are able to act on all of the customer data they collect; 21% say they can act on very little of it.
90% of enterprise analytics and business professionals currently say data and analytics are key to their organization’s digital transformation initiatives.
Only 7% of marketers surveyed report that they are currently effectively able to deliver real-time, data-driven marketing engagements across both physical and digital touchpoints.

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